Miami Variable Data Printing, also know as Miami Variable Information Printing, is a type of digital printing where elements of the printed page can be changed for each printed piece without slowing down or stopping the printing process. Information from an external database is used to fill in the “blanks” or fields for each piece. Variable Data Printing in Miami would not be possible without digital printing, which enables printing to occur based on the contents of a file rather than requiring a plate to be made for each piece to be printed. Miami Variable Data Printing uses a digital file to put the pictures, text, or other elements into each piece. What Are The Benefits Of Miami Variable Data Printing? We could talk about how much customers love feeling special and being addressed by name. We could talk about the goodwill it generates. But we won’t. Instead, we’ll talk about the one thing that really matters to you with regards to Miami Variable Data Printing. You want ROI (Return on Investment). Miami Variable Data Printing provides ROI, often at a level 10-15 times greater than standard printing of one static piece! That’s right, Miami Variable Data Printing can provide 10-15 times more return on investment than regular printing does! Who Uses Variable Data Printing in Miami? There are a multitude of businesses which can benefit from Variable Data Printing in Miami. Really, any business which uses printed material could benefit. Direct marketers are one of the largest customers of Variable Data Printing in Miami. Miami Variable Data Printing enables letters, coupons, and other promotional materials to be customized to the individual with name, specific image, and other elements unique to the individual. Variable Data Printing in Miami is also used in customer relationship management. Have you ever said to yourself, “I wish our company’s brochures could be customized with the local office address and the name of the customer?” Variable Data Printing in Miami from PrintFarm makes this possible! Instead of stamping the local office address on each brochure, Miami Variable Data Printing makes it possible to print them this way from the start! All you have to do is provide a list of the information you want, along with the layout of the document itself, and PrintFarm does the rest with Miami Variable Data Printing! There are three main types of Variable Data Printing in Miami. The first type prints the static parts of the document first, then prints the variable portions over it. This is the least flexible, and the most prone to error and misalignment. The second way to do it is to create a digital file combining the static and Miami Variable Data Printing elements into one very large file, repeating both throughout the entire file. The best way to do Variable Data Printing in Miami, however, is to have one file with the static elements which is read into the memory of the press once, and smaller files with the Miami Variable Data Printing element which are sent individually to the press. This is the fastest and most efficient way to do it.